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Talent attraction

Employer brands are all about reputation – every organisation has one, but an employer brand will bring to life all the things that make you special – your vision, your people, your culture. And by elevating your organisation above the rest,  you can attract the attention of the people you really want to reach, with the right message in the right channel at the right time.

The foundation for everything is your employer brand, which we’ll develop using all or some of the many skills we’ve honed over the years:

Brand insight and audit
Values & purpose definition and articulation
Employee Value Proposition definition
Audience personas
Competitor analysis
Brand communications strategy
Creative connecting, design and development
Tone of voice and copy
Attraction

Once we have the right strategy and creative platform, we can deploy your employer brand in all kinds of ways – here are a few of the things we do, but don’t be surprised if we recommend something completely different.

Careers websites
Careers review site management
Employer PR
Launch events
Social media strategy and community management
Google PPC and SEO strategy and execution
Talent attraction, media strategy and management
Employer films
Storytelling
Campaign tracking, analysis and management
Attraction

Other services

We’re great listeners

We’d love to hear more about where your organisation is heading,
and chat about how we can bring your culture to life to drive attraction, engagement and inclusion.